Month: August 2009

Integrating Nanacast With Wordpress

Posted by on August 8, 2009

There is a good reason that Wordpress is so popular for online content management - it is easy to use and can be accessed from anywhere. 

Another trend sweeping the online environment is that of paid memberships to valuable websites.  This system allows for the easy access to and dissemination of valuable content and provides not only the benefit of specialized knowledge to the subscribers, but also a handy income source for the producer.  Integrating these two models can be difficult, to say the least.  You have to deal with plug-ins, member directories, instituting recurring payment structures, and a whole bunch of other hassles.  That’s where the MemberLock plug-in from Nanacast comes into play.

The biggest selling point of Nanacast’s MemberLock is the first feature you’ll notice:  it works directly “out-of-the-box.”  No fiddling with databases, no modifying your painstakingly designed theme, nothing.  The next big selling point is that the MemberLock plug-in works with your Nanacast account to completely automate the recurring payments to your subscribers. 

If a subscriber decides to stop paying, then their account in the MemberLock plug-in is automatically disabled.  This level of systems integration means that all you have to worry about is producing new content and just watch the money roll in.  Also, while we’re on the topic of recurring payments, you can set up the payment schedule and structure in whatever manner you choose.  Want to set up free trial membership for customers who buy one of your other products?Nanacast is able to do it, and nominate specific date ranges for the trial, together with different price points at enrolment.

Last, but certainly not least, is the use of “teasers” in the MemberLock system.  This system allows you to create little teaser sections of your WordPress posts, like the introductory paragraph, and have them accessible to the public.  Then, if the viewer clicks on the “Read More” link, they will be automatically forwarded to your sales letter (with a section for your registered members to log in, of course).  And what shopping cart system will be powering that sales letter?  Nanacast, of course, because this product is one of the first fully integrated delivery and business automation systems ever created.  Whatever you want to do in e-commerce, odds are Nanacast can handle it.

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3 Top Tips How Not To Promote A Web Site With Google

Posted by on August 8, 2009

The majority of webmasters just don’t understand the fundamental principles that are a necessity  to promote a website on the Search Engines. I often find tactics used that I would definitely not utilise to promote any website on line.

Often these mistakes are made in complete innocence due to a lack of understanding of the basic principles. Whilst these sorts of errors will not necessarily get your web site  banned from Google they will do very little to improve your search engine rankings. All too many web sites just do not get any traffic at all and therefore do not provide any true business benefit because they do not rank in the search engines for key terms/keywords.

However checking your website for some of these common webmaster mistakes and correcting them will put you on the route to search engine placement.

 

Text In Images

frequently inexperienced webmasters include some of the important web page copy in pictures. They tend to do this to overcome layout problems. Unfortunately search engines like Google do not recognise text embedded in images and therefore your copy is lost. And of course it is the words on the page that tell Google what your page is about.

Tip: A good way to see what text (words) you have on on your page is to do a search on Google for cache:www.domain-name/web-page.html (i.e add cache: to the front of your webpage URL). Then click on the link to the right hand side of the cached page results that says ‘text-only version’.

This will allow you to see a text version of your page which is what Google and co. will use to index your web page.

If the cache search produces no result then your pages may not be listed but you can find out how to fix this by visiting the silent salesman.

 

Bad Use of Alt Text

Each image on your web page should contain a suitably filled alt tag. Many webmasters just leave this blank to save time but the alt tags can be used to help promote your web pages. The alt text or alt attribute is part of the img tag as follows alt=”text”.

The alt attribute should provide some description of the image content which is displayed if the image can’t be loaded or if someone is using a text browser or screen reader. But the great thing is that it can also be used to contain relevant keywords for your web page.

But be careful it is not a good place to start stuffing keywords. Just use one relevant image on each page to contain a keyword phrase just once in the alt text then fill out all the other alt tags in a natural way that describes the image in question. If you find a way to include a keyword then great but do not force it.

But importantly do not just add lots of keywords to the alt tags as this will just give you a black mark. This is what Google says in it’s guidelines.

Filling alt attributes with keywords (”keyword stuffing”) results in a negative user experience, and may cause your site to be perceived as spam. Instead, focus on creating useful, information-rich content that uses keywords appropriately and in context.

Tip: You can also include the title attribute to the image tag to show even more relevant words about your image/page just add title=”my title” to your image tags.

 

Poor Quality Page Content

You must try to provide unique, quality content on your web site. Google itself identifies this as being one of the most important things to consider and this is what I do to promote my website pages.

You should not just take text from other webpages and include it on your own web site. By all means research what others say about your topic but then rewrite everything in your own words including any relevant keywords in a natural way when you can.

Many people struggle to do this thinking that quantity is important. However remember that a small amount of unique relevant (to your topic) content will do you far more good than pages of copied text.

There are many more examples of simple, easy to implement changes that can be made to help promote your website. You can find out more by visiting The-Silent-Salesman.com.

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Don’t Ask How To Make Money With Wordpress

Posted by on August 8, 2009

Some people who will create a website and install a blog and then ask themselves how to make money with WordPress.Wordpress is a very powerful piece of software, but without a strategy you are going to struggle to make money with WordPress.

 

By itself, WordPress won’t make you any money.Add some unique content, some search engine optimization and a splash of keyword research and WordPress can become a very profitable option.

 

Being a free piece of software that is massively expandable and completely customisable it is a very powerful tool that you can use.  You can add almost any functionality like to WordPress and make it look however you wanted to look.

 

Whether you are creating a sales page, and Adsense site, a community or an authority site, you can do with WordPress.Once you had your site ready, then you turned round and asked how to make money with WordPress.

 

The simplest way is to monetize your site with Adsense and affiliate products.Involving very little effort, these are very easy to put on your website.  This is many people take when they first set up the WordPress blog.

 

The nice thing with this form of monetisation is that once you have a regular source of free traffic, it becomes a passive income.  This means that you are earning money without really doing any work.

 

You can use your WordPress blog to sell advertising, if it has sufficient level of traffic.  Other marketers and companies may well be interested in purchasing an advertising block on your website and is using it to advertise their products.

 

Unless your website is incredibly popular, this isn’t going to make you rich.However, it will provide you with a nice bit of extra income.

 

What other ways are there to make money with WordPress?  Pretty much you can make money with WordPress in the same way as you would make money with a normal website.Any type of monetization is suitable for WordPress.

 

The real benefit WordPress is not in the making money but in the ease-of-use and automation.Being able to instantly change the entire site and having it run on autopilot are features which will reduce your workload whilst increasing your productivity.

 

How to make money with WordPress is not the question you should be asking yourself.You should focus on the normal forms of monetization and ask yourself how to automate and simplify your business with Wordpress.

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Why Thesis Theme Is Ideal For Bloggers

Posted by on August 8, 2009

Without a doubt, the internet has eclipsed all other communication systems in the world today. Getting maximum exposure in this global marketplace gets tougher daily.  However, there is one relatively new way to give you an advantage.  By choosing a website with Thesis theme, you can have a virtual office cum store that gives you 24/7 presence everywhere. 

The Thesis theme creators have already optimized the theme to be attractive to search engines, making it easier for you to attract clients all around the world.

Having a well-designed SEO website using the Thesis theme gives you the flexibility and ease of choosing style and customization by means of a control panel. It allows you to upload your entire range of products for your clients to visualize and purchase, thus making for better business opportunities.

The good thing about a Thesis theme is that getting one is like owning it for life, giving you endless log in access and allowing you to download the latest version so that your website maintains a contemporary and dynamic presence. Tweaking and customizing it to your taste and preference is a key point of difference from other themes.

Support comes from a forum where contributors post answers to questions being asked. To avoid needless consumption of your time, remember to search first before posting a question. It most probably has been answered previously and asking it entails waiting for answers which may already be in the forum.

Being able to use a Thesis theme makes it possible for anyone now to have a website. Web development is a long process better left to the professionals. Making it from scratch without the technical knowhow and competency can delay and destroy your website and ultimately, whatever business you hope will spring from it. The most practical solution is to purchase one from a reliable provider and customize it to give it a unique and individual image.

Aside from the flexibility Thesis theme offers, the major benefit remember is its search engine optimization, a key method for directing traffic to your site and increasing visibility. Your website will also be accessibile to mobile users, less popular web browsers and people with disabilities. Interaction is encouraged and navigation is made easy.

Getting excellent website development and design services via Thesis themes will do away with problems that non-IT professionals frequently encounter, including maintenance needs. This frees you from unnecessary tasks and enables you to focus on your core business of promoting your blog, providing content and generating income which, in the end, is what it is all about.

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Easy Blogging with Wordpress

Posted by on August 8, 2009

WordPress is one of the many options available to bloggers who are looking for free software online which makes it incredibly easy to publish their own blog. This software is easy to use, provides a variety of templates and offer excellent support to bloggers. There are many options available to bloggers and other blogging programs may be better known and offer slightly different features but many bloggers are quite pleased with Wordpress. This article will offer some useful information for bloggers who are considering starting a blog with Wordpress such as reasons to choose Wordpress, tips on starting a blog and information about the support offered by Wordpress. Based on this information as well as their own research bloggers can decide whether Wordpress is right for them or whether they should seek out a different blog network.

Reasons to Choose Wordpress

There are many great reasons to choose Wordpress to start a blog. Some of these reasons include a great variety of Wordpress templates, the ability to categorize and tag posts easily, features such as spell check, previews and autosave, the ability to post text, audio files and video files, a variety of privacy options and the ability to track statistical data related to the blog in addition to other great features. Some of these features may be more important to some bloggers than others so deciding whether or not Wordpress is right for you will largely be a matter of personal preference. For example bloggers with little or no programming experience may enjoy the myriad of templates available on Wordpress while bloggers who are concerned about privacy issues may be more interested in the privacy options available through Wordpress. Carefully investigating these features will help bloggers determine if they should start a blog with Wordpress.

Starting a Blog with Wordpress

Bloggers who opt to start a blog with Wordpress will certainly not be disappointed by the amount of time it takes to start a blog. A blogger can literally start a blog with Wordpress within minutes. This is tremendously important to bloggers who are eager to get started and do not want to deal with a long process to start a blog. The only requirements for starting a blog are a valid email address and a username. The blogger enters this information into the signup page and receives a password almost instantly. Next the blogger simply has to check his email, follow the activation link provided and use the password provided and the process is complete. The blogger can start blogging immediately.

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